Disney Interactive Quarterly Earnings in the Green
Disney Interactive, the mega-company’s video game division, posted $291 million of revenue during last quarter, which ended on December 31, 2012. It was a small increase of four precent, when compared to the same time last year.
But better news comes from the $9 million in net-profit the company saw during the holiday quarter. Last year, Disney was $28 million in the red during the ever important holiday season. That made Disney restructure the division, which just recently had layoffs, including shutting down the Epic Mickey 2 developer Junction Point.
The publisher released a small quantity of games during the holiday quarter including: Epic Mickey 2: The Power of Two, a port of the Disneyland ride Toy Story Mania for the PlayStation 3 and Xbox 360, and a few licensed games on the mobile platforms, which one consisted of a game adaptation of their hit movie, Wreck-it-Ralph.
According to Disney, the biggest gains are attributed to higher performance in social gaming in the Japanese markets, where new expanded licensing benefited Disney’s brand of hardware and software.
Next year, Disney is expecting an even bigger showing with their newly announced title called, Infinity, a toy-collecting game which will be on every major platform. Disney expects to produce a majority of the money from customers wanting to unlock bigger portions of the game, by buying Disney figurines. And they’re hoping to get a combination of Disney fanatics and players of the game to pickup these interactive figurines.